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Spatial & Experiential Design

Finlandia.

Ice bar stand

Concept and art direction: DZEN.STUDIO3 pictures
Finlandia: Ice bar stand

About the project

Stand for a spirits fair, built from what the brand is about: northern cold and clean water. The walls, the bar and the plinth are stacked blocks of cast clear resin that look like real ice, cracked and frosty inside and lit from within.

The back wall steps up like a glacier wall and carries the logo high enough to read from the aisle. Three backlit niches hold one bottle each, so the product sits inside the ice.

In front, a long bar from the same blocks for tastings and a separate ice plinth with bottles at the side. Everything stands on a white podium with a light line along the edge.

Finlandia: Ice bar stand
Finlandia: Ice bar stand