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Campaigns & Art Direction

Bud.

FIFA World Cup restyling and key visual

Concept and art direction: DZEN.STUDIO3 pictures
Bud: FIFA World Cup restyling and key visual

About the project

Bud beer restyling for the FIFA World Cup in Russia: new SKUs and the campaign key visual.

Labels: Photo = the built object. 3D visualisation = project rendering. Reconstruction = a recreated view of the built object, made from the original photo.

Bud: FIFA World Cup restyling and key visual
3D visualisation
Bud: FIFA World Cup restyling and key visual
3D visualisation